Extraordinary Marketing

 

 

Our commitment to you is simple: we do more to market your home than any other real estate company.

We are the only real estate company in Canada to deliver over 506 million annual online impressions in an era where close to 90% of homebuyers are using the Internet in their real estate search (National Association of REALTORS®, 2011). We are the only real estate company to have exclusive relationships with local, national and international publications such as NewYorkTimes.com and The Robb Report, which are otherwise prohibitive for many of our clients and other real estate companies to advertise in.

In addition to offering basic marketing services available through other real estate companies, Sotheby's International Realty Canada will build a customized marketing plan for your home that is tailored to reach the most relevant and qualified real estate buyers through online, social media, mobile, print and traditional marketing.

All Marketing


PROFESSIONAL PHOTOGRAPHY

Highlight unique features of your property with high-resolution, professional photos

PROPERTY BROCHURES

Distinguish your home with professionally printed property brochures.

FLOOR PLANS

Showcase the layout and square footage of your home with to-scale floor plans.

  

POSTCARDS & ECARDS

Promote your home with targeted mailings.

SIGNAGE

Market your home with an internationally recognized sign of quality and prestige.

VIDEO TOURS

Capture an in-depth, 360-degree perspective of your home with online video.


SOTHEBYSREALTY.COM

Reach over 4 million unique visitors per year, with over 55 million page views annually.

 

SOTHEBYSREALTY.CA

Showcase your home on Canada's leading website for exceptional properties, with 1.2 million annual visits.

WALLSTREETJOURNAL.COM

Market your home on a website that generates 33 million+ impressions per year, reaching buyers in Asia, Europe and the U.S.

FINANCIALTIMES.COM & FTCHINESE.COM

Reach affluent buyers in Asia and around the world on websites that reach over 5 million annual impressions.


NYTIMES.COM & IHT.COM

Get exclusive exposure on NYTimes.com, reaching world opinion leaders with 300 million+ impressions per year

 

MLS

Promote your home on your local and national Multiple Listing Service.

SOUTH CHINA MORNING POST

Target homebuyers on Hong Kong's premier online English daily newspaper.


PROPGOLUXURY.COM

Showcase your home to buyers in China searching international luxury properties.

 

JAMESLIST.COM

Target luxury consumers from around the world on a niche website dedicated to the luxury lifestyle.

BBC.COM

Gain exposure through our network's presence on the “Living In” program, which generates 74 million impressions per year.

COUNTRYLIFE.CO.UK

Reach high net-worth individuals in the U.K. and abroad on a property website with international reach.


TELEGRAPH.CO.UK

Reach consumers through The Telegraph's search portal and “World's Best Places to Live” section, generating a combined 4.5 million impressions yearly.

SOTHEBYS.COM

Showcase (select homes) to Sotheby's Auction House's targeted clientele.

 

YOUTUBE.COM

Promote your home on our unique real estate and lifestyle channel on the world's #1 online video site.

LUXURYREALESTATE.COM

Showcase your home on one of the leading portals for luxury properties on the internet.

 


YAHOO

sothebysrealty.com receives top five placement on the world’s top three search engines: Yahoo, Google and Bing.

GOOGLE

Our search engine optimization strategy ensures that sothebysrealty.com and sothebysrealty.ca have greater exposure and higher rankings than the competition on Google, the number one search engine in the world.

 

BING

With keyword rich real estate content and internal linking best practices, our websites consistently outrank the competitions'.


SOTHEBY'S INTERNATIONAL REALTY MOBILE APP

Get your home into the palms of iPhone, BlackBerry, Android, Palm, iPad and standard mobile phone users around the world.

 

 

NEW YORK TIMES IPHONE REAL ESTATE APP

Drive additional traffic through this popular iPhone app, where Sotheby's International Realty has 25% share of voice.

NEW YORK TIMES SAFARI IPAD BROWSER

Reach readers of the NYTimes.com that are using the Safari iPad browser with premium rich media ad units.


INTERNATIONAL ARCHITECTURE & DESIGN MAGAZINE

Target over 50,000 of Canada's most affluent households through the country's premier publication showcasing fine architecture and design.

 

 

 

THE ROBB REPORT EXCEPTIONAL PROPERTIES

Market to those who invest in the world's most desirable properties through a publication regarded as the authoritative resource on luxury real estate.

THE ROBB REPORT COLLECTION

Reach a qualified audience of over 264,000 with an average household income of $1.2 million.

 


LP MAGAZINE

Target over 102,000 high net-worth individuals in Asia through this English and Chinese real estate magazine.

 

COUNTRY LIFE

Reach homebuyers and investors in the U.K. and 60 countries.

 

 

SOTHEBY'S AT AUCTION

Showcase your home to an elite segment of 25,000 Sotheby's Auction clientele.

 

 

RESIDE MAGAZINE

Reach targeted regional audiences through a luxury lifestyle and real estate magazine distributed through media channels such as the Wall Street Journal.