Extraordinary Marketing
Our commitment to you is simple: we do more to market your home than any other real estate company.
We are the only real estate company in Canada to deliver over 506 million annual online impressions in an era where close to 90% of homebuyers are using the Internet in their real estate search (National Association of REALTORS®, 2011). We are the only real estate company to have exclusive relationships with local, national and international publications such as NewYorkTimes.com and The Robb Report, which are otherwise prohibitive for many of our clients and other real estate companies to advertise in.
In addition to offering basic marketing services available through other real estate companies, Sotheby's International Realty Canada will build a customized marketing plan for your home that is tailored to reach the most relevant and qualified real estate buyers through online, social media, mobile, print and traditional marketing.
PROFESSIONAL PHOTOGRAPHYHighlight unique features of your property with high-resolution, professional photos |
PROPERTY BROCHURESDistinguish your home with professionally printed property brochures. |
FLOOR PLANSShowcase the layout and square footage of your home with to-scale floor plans. |
POSTCARDS & ECARDSPromote your home with targeted mailings. |
SIGNAGEMarket your home with an internationally recognized sign of quality and prestige. |
VIDEO TOURSCapture an in-depth, 360-degree perspective of your home with online video. |
SOTHEBYSREALTY.COMReach over 4 million unique visitors per year, with over 55 million page views annually.
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SOTHEBYSREALTY.CAShowcase your home on Canada's leading website for exceptional properties, with 1.2 million annual visits. |
WALLSTREETJOURNAL.COMMarket your home on a website that generates 33 million+ impressions per year, reaching buyers in Asia, Europe and the U.S. |
FINANCIALTIMES.COM & FTCHINESE.COMReach affluent buyers in Asia and around the world on websites that reach over 5 million annual impressions. |
NYTIMES.COM & IHT.COMGet exclusive exposure on NYTimes.com, reaching world opinion leaders with 300 million+ impressions per year
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MLSPromote your home on your local and national Multiple Listing Service. |
SOUTH CHINA MORNING POSTTarget homebuyers on Hong Kong's premier online English daily newspaper. |
PROPGOLUXURY.COMShowcase your home to buyers in China searching international luxury properties.
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JAMESLIST.COMTarget luxury consumers from around the world on a niche website dedicated to the luxury lifestyle. |
BBC.COMGain exposure through our network's presence on the “Living In” program, which generates 74 million impressions per year. |
COUNTRYLIFE.CO.UKReach high net-worth individuals in the U.K. and abroad on a property website with international reach. |
TELEGRAPH.CO.UKReach consumers through The Telegraph's search portal and “World's Best Places to Live” section, generating a combined 4.5 million impressions yearly. |
SOTHEBYS.COMShowcase (select homes) to Sotheby's Auction House's targeted clientele.
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YOUTUBE.COMPromote your home on our unique real estate and lifestyle channel on the world's #1 online video site. |
LUXURYREALESTATE.COMShowcase your home on one of the leading portals for luxury properties on the internet.
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YAHOOsothebysrealty.com receives top five placement on the world’s top three search engines: Yahoo, Google and Bing. |
Our search engine optimization strategy ensures that sothebysrealty.com and sothebysrealty.ca have greater exposure and higher rankings than the competition on Google, the number one search engine in the world.
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BINGWith keyword rich real estate content and internal linking best practices, our websites consistently outrank the competitions'. |
SOTHEBY'S INTERNATIONAL REALTY MOBILE APPGet your home into the palms of iPhone, BlackBerry, Android, Palm, iPad and standard mobile phone users around the world.
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NEW YORK TIMES IPHONE REAL ESTATE APPDrive additional traffic through this popular iPhone app, where Sotheby's International Realty has 25% share of voice. |
NEW YORK TIMES SAFARI IPAD BROWSERReach readers of the NYTimes.com that are using the Safari iPad browser with premium rich media ad units. |
INTERNATIONAL ARCHITECTURE & DESIGN MAGAZINETarget over 50,000 of Canada's most affluent households through the country's premier publication showcasing fine architecture and design.
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THE ROBB REPORT EXCEPTIONAL PROPERTIESMarket to those who invest in the world's most desirable properties through a publication regarded as the authoritative resource on luxury real estate. |
THE ROBB REPORT COLLECTIONReach a qualified audience of over 264,000 with an average household income of $1.2 million.
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LP MAGAZINETarget over 102,000 high net-worth individuals in Asia through this English and Chinese real estate magazine.
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COUNTRY LIFEReach homebuyers and investors in the U.K. and 60 countries.
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SOTHEBY'S AT AUCTIONShowcase your home to an elite segment of 25,000 Sotheby's Auction clientele.
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RESIDE MAGAZINEReach targeted regional audiences through a luxury lifestyle and real estate magazine distributed through media channels such as the Wall Street Journal. |